About Paula Pollock: 

I am originally from Chicago, Illinois.  I received my Bachelor’s degree in Business Administration and Marketing from Drake University in 1985.  After graduating and returning to, I learned the basics as a marketing assistant and then was offered a sales territory for a wine distributor (pretty fun for a gal just out of school!)  I spent the next 11 years working up through management and moved to San Francisco.  Although the wine industry is glamorous, it didn’t pay very well and San Francisco is not a cheap town to live in!  I changed to the higher paying ISP/telecommunications industry working for AT&T.  There is where I had the opportunity to affect both sales and marketing as a channel manager.  Like many back then, we hopped around like a pack of wolves.  VPs got better jobs then brought all their people over.  The experience really helped me become more flexible in my duties.  However, it made the short-sightedness of corporate planning very clear.

If there are terms that describe me easily to a stranger they’d be: runs with scissors, bucks trends, embraces the minority, fearless and never picked last for dodge ball.

About the Pollock Marketing Group:

Back in the late 1990’s the Dot.com surge seemed to be making everyone in San Francisco a stock option millionaire.  Regular people with dreams were launching start-ups and venture capital flowed like champagne at a corporate press event.  Naturally, they needed marketing plans.  I began freelance consulting to develop these plans.  It was that trend that allowed me to launch the Pollock Marketing Group officially in 2005.  After witnessing the inefficient layers of corporate structure, I based the company model entirely on contractors – bringing in select specialists when my clients needed them.  This has since evolved to include my preferred professionals that receive the first call when a project requires their expertise.  These include: graphic designers, graphic illustrators, web developers, website designers, SEO specialists, copy writers, photographers, videographers and more. 

This structure allows me to engage with my clients and their vendors without threat to anyone’s territory. However, it provides me a stable of talent that I can pull in at a moment’s notice to meet deadlines and add incredible insight and value.